Anheuser-Busch’s Messaging

A letter writer to Tuesday’s Wall Street Journal Letters section offered a solution to Anheuser-Busch’s marketing fiasco of recent weeks.

A-B should produce a series of cans and bottles featuring labels highlighting soldiers, athletes, teachers, construction workers, etc. I’d start buying again, and I am sure many others would do the same.

I’m not sure I would. A-B’s managers spoke from their heart the first time and said what their values are. This time around, they would only be putting out those subsequent cans in response to the hue and cry over the former. There’s no possibility of taking the change as sincerely done with the current managers in place.

And no, putting a couple of lead marketers on temporary leave doesn’t cut it. The CEO approved the marketing switch, too, if only by being the one in charge. And his subsequent statement, which was in the main a non sequitur, only demonstrated that he agreed with the prior marketing move.

Sustainability

In commenting on the strongly negative impact that the Environmental, Social, and Governance mentality is having on European and European Union investment in national and EU defense, Aerospace, Security and Defence Industries Association of Europe Secretary General Jan Pie offered this warning:

European banks and investors have picked up the signal that Europe would be about to say defense is not a sustainable activity.

In one respect, that signal is correct. A defense establishment that is not adequately sized, armed, and trained will be unsustainable, as nations possessing such an inadequacy will be overwhelmed and conquered by nations that believe the best defense is a good offense, or that merely have better sized, armed, and trained military establishments.

Debt and Spending

Here’s a fun fact, one that every child from three years old and up who gets an allowance clearly learns, one that’s made explicit in any high school basic economics class, and one that’s driven home in junior college and college Econ 101 classes: when you spend more than take in, you owe the difference, either explicitly by borrowing separately to make up the arrears or implicitly by the existence of the deficit resulting from spending more than is taken in.

There are two outcomes that are absolutely critical to successfully resolving such a situation: pay the debt that has been incurred, and reduce spending to fit within income in the subsequent years so as to not incur that debt again.

So it is with our nation’s Federal budget.

We have, for decades, but especially with the Obama administration’s overwrought response to the Panic of 2008, again during the Trump administration’s overwrought response to the Wuhan Virus situation, but especially with the Biden administration’s deliberate explosion of spending in response to no particular “emergency,” and without any regard for actual Federal intake under its Grove of Money Trees Modern Monetary Theory foolishness. This is coupled with a statutorily set debt limit, a limit that stops the Federal government from borrowing at all when the amount of debt already incurred reaches that limit. The bar on further borrowing forces a complete stop in spending above current Federal income—which represents a significant spending cut.

Those spending cuts include not paying on existing Federal contracts, reductions in or complete halts of welfare program payments, reductions in Social Security and Medicare payments, and reductions in payments on Federal debt, the latter which would be reductions in principal payments. Payments at least of the interest owed are Constitutionally required, which especially drives reductions in or complete withholding of any or all of those other payments in order to be able to make the debt interest payments.

Which brings us to the Federal government’s only solutions to the current debt ceiling crisis: pay the debt and reduce spending to fit within Federal intake in the subsequent years. These must be done together, or we’ll just keep needing to raise the statutory limit on Federal debt accrued.

That, in turn, brings us to the current situation vis-à-vis debt and spending. For months Republicans and Conservatives in the House have sought negotiations with President Joe Biden (D). (Republicans and Conservatives in the Senate have been remarkably silent. Some of that is driven by the Constitutional requirement that revenue and spending bills must originate in the House, but some of it, also, is driven by the timidity of those Senators.) For months, Biden has refused to negotiate, refused to talk with House Republicans and Conservatives at all.

Lately, Speaker Kevin McCarthy put forward a bill that would raise the debt ceiling by enough to support excess spending for a year while clawing back various appropriated but unspent monies, cutting spending in other areas, and capping non-defense discretionary spending at 1% growth for each of the next 10 years. Associated with that is a proposal to use that year to negotiate serious spending reductions for the next budget year and subsequent years.

Biden has ignored the proposal. Biden’s stubbornness—a stubbornness that is born of the man’s ego-driven pride—is threatening our nation with default on our debt. Such a default will be Joe Biden’s doing, and no one else’s.

McCarthy wants a different outcome:

…Biden [to] return to the negotiating table for debt ceiling negotiations….
I think as president and the leader of the free world, this is one of the problems. We have challenges around this country, around the world. He needs to show leadership and come to the negotiating table instead of putting us in default. This is risky, what he’s doing.

Biden needs to get past his ego and stoop to negotiating.

Full stop.

Another Reason to Not Take Federal Dollars

Aside from the fact that those dollars aren’t actually Federal government dollars; they’re OPM, the tax remittances of us ordinary Americans from all over our nation that then get transferred to other jurisdictions than the ones we live in.

Here’s the latest reason.

The Department of Housing and Urban Development is proposing a rule that would require towns that receive federal money to create “equity plans” for fair housing and take action to end racially unbalanced neighborhoods.

In other words, as the Wall Street Journal‘s editors put it,

the Biden bureaucracy wants to socially engineer suburban neighborhoods to its racial and ethnic liking.

Not to the liking of us citizens.

Never mind that such plans are intrinsically racist, handing out funds as they do based on race, no matter the high-minded pretenses of the politician pushers. And never mind that “racially unbalanced neighborhoods” would balance out on their own—to some extent—in an unfettered free market. “Some” because in that free market, buyers and sellers would make their own decisions on where to live and among whom, and many free Americans would choose freely to live in the company of others like themselves.

In the end, the way to be free of Government strings attached to Government funds transfers is to stop taking Government funds. Breaking the addiction to OPM, as with any other addiction, will be deucedly hard. But hard means possible.

Punishing Success

You’ve earned your wages; husbanded them carefully; spent wisely, living within your means; paid your debts promptly and in full. As a result, you’ve gained an excellent credit rating.

Your reward? An artificially inflated mortgage cost, courtesy of the Progressive-Democratic Party-run Executive Branch, and redistribution of the fruits of your success, arbitrarily, to those who haven’t done those things.

A Biden administration rule is set to take effect that will force good-credit home buyers to pay more for their mortgages to subsidize loans to higher-risk borrowers.
Experts believe that borrowers with a credit score of about 680 would pay around $40 more per month on a $400,000 mortgage under rules from the Federal Housing Finance Agency that go into effect May 1, costs that will help subsidize people with lower credit ratings also looking for a mortgage, according to a Washington Times report Tuesday.

But. But, but, but. The Federal Housing Finance Agency, the Biden administration entity responsibility for this nonsense has long sought to give consumers more affordable housing options.

Under the new rules, consumers with lower credit ratings and less money for a down payment would qualify for better mortgage rates than they otherwise would have.

This is silly. The transfer of wealth from those who’ve earned good credit scores to those who have not will not make the latter better credit risks. It will increase the rate of default.

Here’s a thought: cut back on the regulations related to banking, lending, housing, landlording, construction, and utilities so as to bring down the cost of housing generally. See if that will give consumers more affordable housing options.

Stop punishing success; instead, encourage folks to work toward success.